Social Media Work

Content That
Connects.

Mid-Carolina Electric Cooperative

As communications intern at MCEC, I managed the cooperative's Facebook presence — creating graphics, writing copy, and building a content strategy that drove measurable growth. I represented MCEC at six community events, led a grassroots campaign for 100+ members, and managed 25+ digital assets.

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12K+

Post Views

38%

Reach Increase

100+

Members Reached

25+

Digital Assets

Community Events

Facebook · Graphic Design

Peak Alert summer energy graphic — a template format I created that MCEC continues to use today to communicate high-demand energy periods to members.

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Facebook · Community Event

Covered MCEC's Washington D.C. youth trip — part of the cooperative's commitment to next-generation community engagement and member programs.

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Lasting Impact: The graphic templates I designed during my internship — including the Peak Alert format — are still actively used by Mid-Carolina Electric Cooperative as part of their ongoing member communications strategy. My work didn't just meet the internship goals; it became part of their brand toolkit.

Alpha Pi Omega Sorority Inc.

As Social Media Manager for Alpha Pi Omega's Alpha Chapter, I grew Instagram and Facebook engagement by 60% through a consistent content strategy of weekly feed posts, stories, and original video production — building a digital presence that authentically reflected chapter culture and recruitment goals.

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60%

Engagement Increase

Platforms Managed

16+

Months of Content

Instagram · Community

Tar Heels game day content showcasing chapter sisterhood and UNC pride — part of the weekly content strategy I built for Alpha Pi Omega.

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Instagram · Lifestyle

Spring Break 2024 recap post — creative, collage-style content highlighting chapter memories and driving authentic engagement with the UNC community.

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Content ThatConnects.

Mid-Carolina Electric Cooperative

Alpha Pi Omega Sorority Inc.

Content That
Connects.